Your house had a blueprint.
Does your advertising?
(here's what one looks like)
Kent Miracle is Blueprint Creative.
OK, there's your search engine headline. Now, let's talk about engaging your customers, their way.
Consumers still use both rational and emotional thought when making purchase decisions. Unfortunately, today's "SEO copywriters" often don't seem to enlist even the most elementary advertising communications principles. Too bad, since the Internet just happens to be the most dynamic medium to come along since the cave wall.
Message requires you to understand how a consumer thinks without them telling you or letting you know. It's the tone and feel of a picture or a phrase, and not just how it sounded on the copy sheet. It's about an emotional engagement that subconsciously enables the consumer to feel so self-empowered that they can't wait to tell their neighbors about your new product.
That’s what I do. I'm BLUEPRINTcreative: The Plan before the pen. Because what we say is just as important as where (and when, and how often, and to whom) we say it.
Turns out the medium isn't the message, after all.
For advertisers, has facebook
lost its allure? Let's talk about
facebook, and your business.